This short phrase, “Make the client feel good,” is one of the most important things to remember in business. Often when doing recording sessions for television and radio commercials (read: jingles) the “composer” may be a person of little of no musical knowledge. He may not even read music or Read more
Now that I’m retired (kinda, sorta) I have the advantage of being able to look back and see how my own career has made certain turns—all for the better I might add. But when I graduated from college I had no idea that someday I would be teaching at a Read more
Ask any musician who is ten years older than you how business is, and he or she will probably say, “It’s okay, but it was much better ten years ago.” If that same person asks the identical question to another musician ten years older than he is, he will probably Read more
Relevance, regardless of your profession, depends heavily upon the expertise you command. For a musician, if you have a broad knowledge of music, are comfortable playing in a wide variety of styles and know something about music history and theory, you’ll have the breadth. Now comes the depth part. You Read more